Following a personal finance influencer is one of the effective ways to boost your financial knowledge. In this article, we have listed nine leading influencers that we believe you should know about.
Personal Finance Influencer Defined
A Finfluencer or personal finance influencer is a person who specializes in sharing financial tips on social media platforms like Facebook, Instagram, YouTube, and TikTok. Moreover, they may have a blog or podcast.
Personal finance influencing is becoming popular due to millennial and Gen Z investors’ increased use of social media to seek money advice. This is evidenced by a recent Morning Consult report, which found that such investors mostly look for financial tips on Facebook, Reddit, X, and Instagram.
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Personal finance influencers earn income in several ways. For instance, they can monetize their YouTube channel, share sponsored posts, and sell courses or digital products.
How to Identify a Legit Personal Finance Influencer
There are thousands of personal finance influencers on social media. However, not all offer high-quality financial content. So, before you follow any, it is advisable to vet them to ensure they are trustworthy and reputable.
One of the ways to tell if a personal finance influencer is qualified to give financial advice is to check whether they hold certifications from a reputable institution like the Financial Industry Regulatory Authority.
Do not ignore the reg flags. If you see a personal finance influencer giving risk advice to their followers or promising to make you rich overnight, then you should avoid them.
Top 9 Personal Finance Influencers
Humphrey Yang
Ex-financial advisor Humphrey Yang is now a personal finance influencer, boasting over 2.5 million followers on TikTok. He gives tips on money basics, taxes, and investing. Besides TikTok, Yang is on Instagram and YouTube.
Delyanne Barros
Do you want to have a deep understanding of the stock market? If so, Delyanne Barros is the right personal Influencer to follow on X, Instagram, and TikTok. Additionally, you can find more investment tips on Barro’s “The Money Coach” blog.
Dasha Kennedy
If you are a woman who wants to be financially empowered, the best thing you can do now is to follow Dasha Kennedy on social media. She teaches how to manage debt and build wealth.
Nick Loper
Before becoming a personal finance influencer, Nick Loper was a 9 to 5 employee, but after learning the secret of generating income without having a boss, he started sharing tips on social media. He teaches side hustles you can start to earn extra income. Be sure to follow Loper on Instagram and X. Also, you can listen to his podcast, “The Side Hustle Show.”
Tiffany Aliche
Another personal finance influencer with a focus on women is Tiffany Aliche. She helps women across the world learn about money management and budgeting. Aliche is available on Facebook, X, YouTube, and Instagram. You can as well listen to her on a podcast called “The Brown Ambition.”
Chelsea Fagan
With nearly 1 million followers on Instagram, Chelsea Fagan ranks among the top personal finance influencers. She started her influencing journey in 2014. If you follow her, you will learn how to save and budget your monthly income. For more financial tips, read her blog, “The Financial Diet.”
Jeremy Schneider
If you are just stepping into the investing world, you can follow Jeremy Schneider. This finance influencer explains complicated investing topics using easy-to-understand infographics. Schneider is only available on TikTok and Instagram.
Daniella Flores
Since 2017, Daniel Flores has been giving her followers tips for making money through various side hustles. She is passionate about helping LGBTQ+ community members become financially stable. You can find Flores on YouTube, Facebook, X, and Instagram.
Anthony O’Neal
This personal finance influencer focuses on students. He guides them on how to get out of debt in order to live their best financial life. Anthony O’Neal is also a top author, having written several books about money management and debt. Be sure to follow him on Instagram and X.